Job Description

Ready to ignite a retail revolution? We’re hunting for a bold, visionary Director of Marketing to make Ashley | The Wellsville Group the #1 furniture destination in every market we serve. Based in Amherst, NY you’ll craft game-changing strategies, inspire a top-tier team, and drive traffic that fuels explosive sales growth. If you’re a strategic mastermind with a passion for leadership and results, this is your chance to shine with The Wellsville Group!

What You’ll Do:

• Shape the Vision: Build and execute a killer annual marketing plan to boost store traffic, brand buzz, and profitable sales.
• Spark Excitement: Create in-store offers and messaging that fire up our Sales team and customers, lifting average tickets and making every buy a must.
• Lead Like a Pro: Mentor a creative Marketing team, fostering collaboration and excellence while guiding one on one.
• Crush KPIs: Use data-driven insights and AI tools to optimize campaigns, maximize ROI, and own the annual department budget.
• Build Bridges: Partner with sales leaders, licensees, and AFI’s corporate team to align messaging and innovate events, signage, and promotions.
• Be the Brand: Champion Ashley’s identity across all channels—print, digital, broadcast, and beyond—while supporting merchandising, training, and charitable initiatives.

Who You Are:

• A strategic thinker with a knack for turning data into traffic-driving wins.
• A leader with 7+ years of marketing experience, including 3+ in a senior role (retail or furniture a bonus).
• A master communicator, excelling in verbal, written, and public speaking with a flair for negotiation.
• Tech-savvy, rocking Microsoft Office, Google Analytics, CRM platforms, and new tools.
• Detail-obsessed, organized, and committed to confidentiality in financials and HR.
• Ready to travel for when the business calls for it; GM Meetings, brand audits, etc.
• Four-year degree in marketing, communications, or related field required (graduate degree preferred).

Why You’ll Love It Here:

• Competitive Pay: A salary that matches your impact, plus performance-driven incentives.
• Growth That Rocks: Lead a department, and shape the future of a growing retail powerhouse.
• Team Vibes: Join a crew that’s exciting , impactful , and fresh , where gratitude and collaboration rule.
• Top-Tier Perks: Health, dental, vision, 401(k), PTO, and sweet employee discounts on Ashley’s finest furnishings.
• Flexible Base: Work from Amherst, NY, with travel to spark connections across our footprint.

Ready to Redefine Retail Marketing?

If you’re pumped to lead, innovate, and drive Ashley | The Wellsville Groups growth, we want your vision at The Wellsville Group. Step up, inspire, and make waves—apply now!

Compensation details: 90000-110000 Yearly Salary

PIc90049e0e2a8-30492-38637338

Job Tags

Work at office, Flexible hours,

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